Chloe WeiMarkov Chain in Multi-Channel Attribution Modeling (Python code with real world case study)What’s the best channel for your marketing efforts? An analytical, data-driven approach to developing marketing strategy and optimizing…5 min read·Jan 5, 2021--1--1
Chloe WeiinAnalytics VidhyaAnalyze Trip Advisor Hotel Reviews: LDA Topic ModelingWhat makes a hotel good/bad? What matters to the travelers? Let’s find out.5 min read·Dec 2, 2020----
Chloe WeiLeetCode Diary (daily update)A LeetCode a day, keep unemployment away ;)6 min read·Nov 24, 2020----
Chloe WeiInitial Exploratory Data Analysis On Japan Console Game Sales with SQL & TableauJapan’s video game market overview from 1980–20153 min read·Nov 22, 2020----
Chloe WeiinAnalytics VidhyaCustomer Demographics & Segmentation Analysis with Simple PythonSimple approach to understanding your customer better10 min read·Sep 17, 2020--1--1
Chloe WeiBuild Powerful Influencer Marketing Strategies in 2020 for your brandCommon mistakes made by businesses & how to avoid them in influencer marketing (from a marketer&influencer point of view)6 min read·Aug 17, 2020----
Chloe WeiSQL (vs. Excel) in Digital MarketingWhy and How you can leverage your marketing tool for better productivity5 min read·Jul 5, 2020----
Chloe Wei5 Steps to Building Effective Social Media Marketing StrategyA step-by-step guide to building your own social media strategy4 min read·Jan 6, 2020----
Chloe WeiThe Big 3 behind Instagram Algorithm (How the algorithm works)Grow your instagram followers organically in 20207 min read·Dec 12, 2019----
