Markov Chain in Multi-Channel Attribution Modeling (Python code with real world case study)What’s the best channel for your marketing efforts? An analytical, data-driven approach to developing marketing strategy and optimizing…Jan 5, 20211Jan 5, 20211
Published inAnalytics VidhyaAnalyze Trip Advisor Hotel Reviews: LDA Topic ModelingWhat makes a hotel good/bad? What matters to the travelers? Let’s find out.Dec 2, 2020Dec 2, 2020
Initial Exploratory Data Analysis On Japan Console Game Sales with SQL & TableauJapan’s video game market overview from 1980–2015Nov 22, 2020Nov 22, 2020
Published inAnalytics VidhyaCustomer Demographics & Segmentation Analysis with Simple PythonSimple approach to understanding your customer betterSep 17, 20201Sep 17, 20201
Build Powerful Influencer Marketing Strategies in 2020 for your brandCommon mistakes made by businesses & how to avoid them in influencer marketing (from a marketer&influencer point of view)Aug 17, 2020Aug 17, 2020
SQL (vs. Excel) in Digital MarketingWhy and How you can leverage your marketing tool for better productivityJul 5, 2020Jul 5, 2020
5 Steps to Building Effective Social Media Marketing StrategyA step-by-step guide to building your own social media strategyJan 6, 2020Jan 6, 2020
The Big 3 behind Instagram Algorithm (How the algorithm works)Grow your instagram followers organically in 2020Dec 12, 2019Dec 12, 2019